DIRK research series “Finfluencer Relations”

Binder-Tietz, S., Hoffmann, C. P., Kovarova-Simecek, M., Brückner, K., Huster, V., Starke, E., & Weiß, E. (2024). Finfluencer Relations. Requirements for cooperation between finfluencer and listed companies. DIRK-Forschungsreihe, Band 30. Frankfurt: DIRK- Deutscher Investor Relations Verband.