International Strategic Communication with Investors on the Web – A Global Benchmark Study of Financial Communications in the US, UK, France, Germany and Japan

Zerfass, A., & Köhler, K. (2013). International Strategic Communication with Investors on the Web – A Global Benchmark Study of Financial Communications in the US, UK, France, Germany and Japan. In: Z. C. Li & D. Stacks (Eds.), Exploring the strategic use of new media’s impact on change management and risk in theory and practice, 16th International Public Relations Research Conference. Gainesville (FL).: Institute for Public Relations.