The research project explores the question: How is the investor relations function of German startups institutionalized?

The study by the Center for Research in Financial Communication examines the roles and division of responsibilities of the Chief Executive Officer (CEO) and Chief Financial Officer (CFO) in the context of capital market communication.

The study deals with the challenge of making the success of investor relations work tangible – and thus further strengthening its basis of legitimacy.

How is the corporate strategy presented in the annual reports of the DAX companies?

The study “Integrated Financial Communications” deals with the cooperation and coordination between Investor Relations (IR) and Corporate Communications in the field of financial communications.

How do capital market participants use annual reports, which channels, which contents are relevant for them?

The aim of the study is a broad empirical survey on strategies in Investor Relations and Financial Communication among companies listed in the German Prime Standard.